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6. How To Get Started With the DPP: A 5-Step Guide

The Digital Product Passport is coming, and it's a significant shift that touches everything from product design to data management. So, how can you prepare your business for it effectively without getting overwhelmed?

Waiting until the deadlines are close means the implementation will likely become a rushed compliance headache. Taking a proactive approach is smarter. Here are five practical steps you can take to get started with the DPP today.

1. Make sustainability part of your business strategy

First, take a step back. Look at how the DPP, and sustainability in a broader sense, can contribute to your overall business goals. Analyse your current processes and identify the opportunities the circular economy can offer. This isn't just about compliance! You'll need to make a strategic choice to align your business with the future of your industry.

How to get started with a DPP

2. Map out your data, systems, and processes

This is a critical, hands-on step. You need to set up an internal assessment to understand what product data you already have and, more importantly, what's missing. Think about these three key aspects:

  1. The data carrier: How will you give people access to the DPP? Will you use a QR code, data matrix, NFC, or RFID tag on your products?
  1. The granularity: What level of detail is required for your traceability? Do you need to track at the product, batch, or individual item level?
  1. The impact on systems: What are the real-world implications for your current IT systems and processes? What needs to change to get you ready?

3. Build a future-proof sustainability data layer

Your business is likely already collecting data from all sides. You might be creating product-specific Environmental Product Declarations (EPDs) and eco-labels, responding to customer requests, or complying with major regulations like CSRD, CSDD, and EUDR. The challenge here is to make sure these efforts aren't wasted.

To do this, you need a central, reliable source for all your sustainability information. This includes specific data on your product's environmental impact, such as its CO2 footprint, which is often calculated through a Life Cycle Assessment (LCA). This data is foundational for your DPP.

Just as important is implementing strong data governance. This means setting up clear processes to maintain the accuracy and quality of your data across the organisation. A key part of this is optimising your ERP and PIM systems to act as a single source of truth. By building this structure, the data you gather today will be reusable for the DPP and whatever comes next.

4. Deepen your supply chain traceability and collaboration

You can't do this alone. A DPP requires detailed data from your entire supply chain. Start working with your suppliers and partners now to figure out how you'll collect the necessary product information. This can lead to shared information and a faster, more cost-effective implementation.

At the same time, look into implementing traceability solutions, like the EPCIS standard. This will help with DPP data, but it also offers benefits like real-time insights, efficient recalls, and fraud prevention.

5. Understand the regulations and anticipate what's next

Finally, stay informed. Keep up to date with the legal framework around the ESPR and other relevant legislation. Analyse which products in your portfolio will be affected by the new rules and make sure you are ready to meet the requirements on time. A proactive stance is always better than having to react in a hurry!

Feeling like you could use an expert guide on this journey? We can help.

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